What do marketing, automation and ATS integrations cost, and how do I judge payback?
There's no single price. These are the parts and how to judge them.
- What should an agency spend?
- Why do quotes vary?
- How do we measure payback?
Costs fall into ATS plans and add-ons, often per recruiter seat; setup of workflows and campaigns; integrations; marketing such as content, outreach and ads; and support. Judge automation on recruiter hours freed and time to fill, and marketing on job orders and fees by source. Agree the measure before you start.
The parts
| Part | Judge it on |
|---|---|
| ATS add-ons | Hours freed per recruiter |
| Workflows | Time to fill |
| Integrations | Data quality, less retyping |
| Marketing | Job orders and fees by source |
| Support | Uptime of automations |
How we look at it at ShoutEx
We scope in writing, agree measures and start with the highest-return piece.
- Quotes without scope.
- Per-seat costs that surprise.
- No agreed measure.
- Provider-owned accounts.
- Written scope.
- Agreed measures.
- Small first project.
- Your accounts.
What recruiters and regulators say
Here is what recruiters say.
Response speed affects payback on marketing.
Read the article →Community summaries describe recurring themes in public threads, not individual posts. Vendor pages describe vendor claims, so test them on your own calls.
Read next
Go deeper in the ShoutEx guides, or check the sources behind this answer.
We'll scope the work and agree how to measure it.
Book a call →Follow-up questions
Are ATS prices in USD?
Many are. Check currency.
Should ad spend be separate?
Yes, paid directly by you.
Do you work with our ATS?
Yes, inside its integrations.