Do speaking and webinars bring consulting clients?
One talk in the right room can bring more clients than a year of posts. The wrong room brings applause and nothing else.
- Are talks worth the time?
- Which events?
- How do I get clients from a talk?
Speak where your buyers are: industry associations, peer groups, partner events and private webinars for a client's network. Teach something practical from your work, offer a resource or short call at the end, and follow up within days. Track talks, conversations and clients from each.
Choose rooms
| Room | Value |
|---|---|
| Industry association | Direct buyers |
| Peer groups | Small rooms, high trust |
| Partner webinars | Shared audience |
| Big conferences | Visibility, fewer conversations |
How we look at it at ShoutEx
We set up registration, follow-up and tracking. Event follow-up covers the method.
- Wrong audiences.
- Sales-pitch talks.
- No next step.
- No follow-up.
- Buyer rooms.
- Practical content.
- Clear next step.
- Clients by talk tracked.
What consultants say
Here is what consultants say.
Community summaries describe recurring themes in public threads, not individual posts. Vendor pages describe vendor claims, so test them on your own calls.
Read next
Go deeper in the ShoutEx guides, or check the sources behind this answer.
We'll set up registration and follow-up.
Book a call →Follow-up questions
Should I speak for free?
Often, in the right rooms.
Record talks?
Yes, reuse them as content.
Run my own webinars?
Once you have an audience.